18 feb., 2021
Gandalf Distribution and TT Micro in joint venture
ELKO Group invest in joint venture with TT Micro to grow business in the Nordics
The goal of the joint venture is to pool the resources of the two companies and adding ELKO Group expertise to further drive success in the Nordic market of the brands distributed. Gandalf Distribution AB, part of ELKO Group will invest in TT Micro AS and thus deepen the cooperation. “Gandalfs main asset has always been our people so we are looking forward very much to be able to join forces with the skilful and talented team of TT Micro and learn from each other,” David Nicander, CEO at Gandalf.
Established in Oslo, Norway in 2001 TT Micro AS is a leading distributor and retail channel supporter for consumer products, creator of popular brands like Pinell and Tiny Audio as well as volume distribution of cell phone accessory giant Cellularline among other brands. “The joint venture is the optimal way forward for us to be able to provide even better service to the resellers with focused expertise and a close to market approach,” Ole Morten Skymoen, CEO at TT Micro.
Gandalf Distribution AB is a leading IT and consumer electronics product distributor in the Nordics and it has been a part of ELKO Group since 2017. Since joining ELKO, Gandalf expanded its business in the Nordic area with fast organic turnover growth adding a part to the ELKO Group’s turnover exceeding USD 2 billion in 2020. “The exciting joint venture with TT Micro will be the perfect stepping stone for ELKO to further grow business in the Nordics.” Johan Cheng Falkström, Sales and Marketing Director at Gandalf.
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About TT Micro
Established in 2001 TT Micro AS is a long time leading brand building official distributor and channel enabler for consumer electronics products bringing popular brands like Pinell and Tiny Audio to the Nordic markets as well volume distribution of cell phone accessory giant Cellular Line
About Gandalf Distribution
Gandalf Data AB was founded in Malmö in 1984. Since 2017 Gandalf Distribution AB is a part of ELKO Group. Gandalf import, market and sell IT-related hardware, software and consumer electronic products to partner resellers across Sweden, Denmark, Finland, Norway and Iceland. For new vendors Gandalf Distribution AB is the natural steppingstone into the Nordic markets.
About ELKO Group
The ELKO Group is one of the region's largest distributors of IT and consumer electronics products and solutions, representing 400 IT manufacturers. The company provides a wide range of products and services to more than 10 000 retailers, local computer manufacturers, system integrators and enterprises within various sectors in 11 countries in Europe. In 2020 ELKO Group's turnover exceeds USD 2 billion.